标语 biāoyǔ written slogan
written slogan; placard
How to remember 标语: 标 mark + 语 language = written slogan.
Characters
How it is used
- 'Slogan, banner (written)' - 宣传标语 (xuānchuán biāoyǔ) propaganda/publicity slogans.
- The written slogan on a banner or wall, not a spoken chant; measure words 幅/张/条.
- Contrast 口号 (kǒuhào), a shouted slogan; 标语 is the posted, written kind.