口味 kǒuwèi a person's preferences
a person's preferences; tastes (in food); flavor
How to remember 口味: 口 mouth (Kangxi radical 30) + 味 taste = a person's preferences.
Characters
How it is used
- A person's habitual taste preference: 合口味 (hé kǒuwèi) - suit one's taste, 大众口味 (dàzhòng kǒuwèi) - popular/mass taste.
- Also names a regional style of cooking: 四川口味 (Sìchuān kǒuwèi) - Sichuan-style flavor.
- Different from 味道 (wèidào), the actual taste of a specific dish in the moment - 口味 is about a person's or cuisine's general preference/style, not one bite of food.