招生 zhāoshēng to enroll new students
to enroll new students; to get students
How to remember 招生: 招 to summon + 生 life = to enroll new students.
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How it is used
- To recruit/enroll new students - from the school's side: 招生简章 (zhāoshēng jiǎnzhāng) enrollment prospectus, 秋季招生 (qiūjì zhāoshēng) fall admissions.
- A separable verb (招了很多生); the subject is the institution doing the recruiting, not the student.
- Contrast 升学 (shēngxué), moving up a level, and 报名 (bàomíng), the student signing up. Education register.