珍视 zhēnshì to place great importance on
to place great importance on; to treasure
How to remember 珍视: 珍 a treasure + 视 look at = to place great importance on.
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How it is used
- To value highly, to cherish (abstract things) - 珍视友谊 (zhēnshì yǒuyì) to treasure a friendship; 珍视和平 (to cherish peace).
- Takes abstract objects (friendship, opportunity, tradition), unlike 珍藏 which keeps physical items.
- Formal and earnest; close to 珍惜 (zhēnxī) but slightly more elevated, often in speeches and written appeals.