新媒体 xīnméitǐ new media
new media; media based on digital and network technologies; delivering information and services via internet, wireless networks, satellite and digital terminals; as opposed to traditional media; characterized by large capacity, real time and interactivity
How to remember 新媒体: 新 new + 媒 go-between + 体 body = new media.
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How it is used
- New media - digital, networked, interactive media as opposed to traditional press/TV: 新媒体运营 (xīnméitǐ yùnyíng) new-media operations, 新媒体平台 (xīnméitǐ píngtái) new-media platforms.
- Covers social media, apps, and online content channels; a modern industry/marketing term.
- Contrast 传统媒体 (chuántǒng méitǐ, traditional media like newspapers and television).