忽悠 hūyou to rock
to rock; to sway; to flicker (e.g. of lights reflected on water); to flutter (e.g. of a flag); to trick somebody into doing something; to dupe; to con
How to remember 忽悠: 忽 suddenly + 悠 distant = to rock.
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How it is used
- Colloquial for to con, hoodwink, or sweet-talk someone - 别被他忽悠了 (bié bèi tā hūyou le) don't let him fool you.
- Northeastern-flavored slang for smooth-talking deception, lighter and more teasing than 欺骗 (cheat).
- Neutral tone 悠; original sense is to sway/flicker, now mostly 'dupe' in speech.