传播 chuánbō to disseminate
to disseminate; to propagate; to spread
How to remember 传播: 传 to pass on + 播 sow (seeds) = to disseminate.
Characters
How it is used
- To spread/disseminate widely - 传播知识 (chuánbō zhīshi) to spread knowledge; 病毒传播 (bìngdú chuánbō) viral spread.
- Emphasizes broadcasting to many recipients; core of 传播学 (mass communication studies).
- Contrast 传递 (chuándì, to pass on point-to-point) - 传播 fans out broadly, 传递 hands along a chain.
Example sentences
- 那个谣言很快传播开来。 Nàge yáoyán hěnkuài chuánbō kāilái.That rumor soon spread.