主播 zhǔbō anchor
(news) anchor; (program) host; (Internet) streamer
How to remember 主播: 主 lord + 播 sow (seeds) = anchor.
Characters
How it is used
- Originally a broadcast anchor/host - 新闻主播 (xīnwén zhǔbō) a news anchor.
- Now overwhelmingly 'a livestreamer' - 网红主播 (wǎnghóng zhǔbō) an internet-celebrity streamer, 带货主播 (dàihuò zhǔbō) a live-selling host.
- 播 = to broadcast; the word has shifted with the rise of streaming platforms.